7 Reasons We Love Designer Labels

Designer labels have been a part of worldwide culture for centuries. Even before fashion houses became popular (Hermès was one of the first in 1837), individual clothing designers and seamstresses were the hubs of fashion. (Think Madame Delacroix in the Neftlix Bridgerton series.)

But what makes designer labels so highly coveted? Why are brand names still – and seemingly forever – desirable? In this blog post, let’s look at the 7 reasons why people adore designer labels and why you’ll never go wrong when buying designers on consignment.

1. Status symbol

Brand names are a marker of status and success. They’re a visible sign that you can afford luxury goods, marking your place in “high” society as though you’re part of an elite, wealthy circle of achievers. This isn’t new to our modern society; even in ancient times, kings showed their status through clothing.

That’s how luxury brands thrive, in fact. Most luxury brands work diligently to protect their labels, ensuring the status of their brand isn’t devalued in any way. For example, you’ll almost never see new Chanel on sale. That’s why shopping on consignment is a great option for many women; you get access to these high-end status symbols at a more reasonable price tag.

2. Emotional connection

Interestingly, many people have been moving away from the “status” aspect of designer labels, though. Shoppers are beginning to care less about the designer label as a symbol of wealth and more as a symbol of their personality and sense of self. The brands you wear make a statement about your social beliefs.

Designer labels come with a rich heritage and history, while also promoting contemporary values and brand stories. For example, Stella McCartney has made a name in eco-friendly high-fashion, while Eileen Fisher focuses on sustainable fabrics and human rights in their supply chain. For today’s eco- and socially-conscious consumers, the labels they wear are an expression of who they are and what they care about. 

3. Style personality

Designer labels also help express a sense of style and self-expression. The brands you buy show the world who you are, what you stand for, and who you like to be. Your clothing and accessories reflect your personal tastes, preferences, and vibe.

This is where the TikTok idea of “aesthetics" comes in. People are creating entire communities around the style vibe they want to portray. You might like cottagecore if you want a simple life or a maximalism vibe if you like bright colors and patterns to match your bold personality. Big box stores tend to only sell styles that are hot right now, but unique, artistic designer pieces can help bring your favorite aesthetics to life.

4. Quality

You can express your style with any clothing, so why do designer labels matter? Here is where quality comes in. Designer brands are known for their quality products made with top-notch materials. Fashion houses fashion their pieces with fit, finish, and silhouette in mind, made to withstand the wear and tear of everyday life.

That’s one of the reasons Current Boutique only sells designer products. We acknowledge that these brands have a set standard of quality that allows their pieces to withstand the test of time. That means we can feel confident reselling pre-loved designer pieces, knowing they’ll still be able to hold up for years to come.

5. Craftsmanship

Along with the quality is craftsmanship. Designer labels are known for their intricate, high-end details like embellishments, textures, and patterns. From the stitching on a handbag to the embroidery on a jacket, every detail is carefully crafted to create a product that’s as beautiful as it is functional. This attention to detail is a key differentiator setting designer labels apart from other brands. If you love stunning details and the “little things in life,” you’re probably an adoring fan of designer craftsmanship.

6. Style and artistry

Designer labels are known for their unique, creative, and trendy designs. Their clothes are more than just garments – they’re art. Fashion houses hire a team of highly skilled, talented designers who constantly innovate and set the trends for the entire fashion world. In turn, wearing a designer label makes you a trendsetter.

One of the unique parts about designer labels is that their designers are often ahead of the curve while also staying classic. You can wear a 1980s Chanel purse in 2023 and still look elegant and chic. Your vintage Gucci is still on-trend. This blend of the classic with the trendy makes designer brands so fashion-forward and exceptional.

7. Investment

Designer pieces are an investment. They hold their value (or increase in value) over time. This is especially true for limited-edition or rare pieces, which often become collectibles in later years. Buying a designer piece is like buying a piece of fine art; as long as you give it proper care and love, it’s likely a solid financial investment. Check out these top 15 brands that hold their value and sell well on consignment. 

Why we love designer labels

There are so many reasons to love designer labels, from the details to the self-expression to the quality. At Current Boutique, we particularly love how designers’ trendy timelessness have the ability to withstand the test of time—both in terms of style and craftsmanship.

If you love designer labels but don’t like their exorbitant price tag, shop Current Boutique! Our consignment boutique sells only authenticated designer pieces, so you get genuine labels at a fraction of the original ticket price. That means you can get status, quality, and high-end style without breaking the bank.